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  • About
    • Publications • Media
    • Contact
    • Events
    • MUST-HAVES
  • Blog
    • 5 Ways to Teach Your Kids Entrepreneurial Skills They Can Use for Life
    • Social skills far outweigh academic success in early years
    • How to Help Children Develop Grit
    • My 2019 Reflections
    • My Top 14 Passive Income Ideas for 2019
    • Why Launching 4 Books in 1 Month Hasn't Made Me Crazy
    • Toughness Between the Ears Serves You Everywhere in Life
    • The Benefits of Juicing
    • The Truth about Home-Schooling
    • Owning a Restaurant
    • Fail. Then, grow grit.
    • I have been married to 4 different men
    • Tennis skills translate to life
    • Goal-setting for kids
    • Boys and businesses
    • I Eat Shit Everyday
    • The process will be slow, but you will succeed
  • Books
    • Ninja Life Hacks Series >
      • Collect Them All
      • Ninja Printables
      • Ninja Journals
      • Ninja Apparel and More
    • Mini Movers and Shakers Series
    • UnicornPreneur Series >
      • Arial, the Astronaut >
        • Astronaut coloring pages
        • Astronaut DIY Craft
      • Arial, the Unicorn >
        • Unicorn coloring pages
      • Arial, the YouTuber >
        • YouTuber Printables
        • YouTuber DIY Craft
      • Arial, the Yogi >
        • Yogi Printables
        • Yogi DIY crafts
      • Arial, the Chef >
        • Chef Printables
        • Chef DIY Craft
      • Arial, the Good Witch >
        • Good Witch Printables
        • Good Witch DIY Craft
      • Arial, the Secret Santa >
        • Secret Santa Printables
    • Grow Grit Series >
      • How to Win the Wimbledon in Pajamas >
        • Wimbledon VideoBook
        • Mental Toughness Growth Plan
        • Tennis DIY Craft
      • How to Win the World Cup in Pajamas >
        • World Cup VideoBook
        • Mental Toughness Growth Plan
        • World Cup DIY Craft
      • How to Win the Gold Medal in Pajamas >
        • LUNCH
        • Grit Growth Plan
        • Olympics DIY Craft
    • Sushi: A Children's Book >
      • Sushi DIY Craft
    • Schools • Bookstores >
      • Adopt a Teacher
  • Health Grit
    • All Recipes >
      • Banana Greek Yogurt Oat Muffins
      • Indulge with moderation
      • Clean Chocolate Candy
      • Maple-glazed Pork with Sweet Mashed Potatoes, Roasted Cauliflower, and Arugula Salad
      • Meal Prep Tips and Ideas
      • Matcha Green Tea Pecan Protein Balls
    • 55 Scrumptious Shakeology Recipes
    • Shakeology
    • BREAKFAST/SHAKES >
      • 55 Scrumptious Shakeology Recipes
      • Crispy Bacon
    • DINNER
    • DESSERTS • SNACKS
    • DRESSINGS
    • MARY'S NUTRITION TIPS
    • MARY'S MINDSET TIPS
    • HOW-TOs
    • Fit Grit >
      • 15 Day FitLife Challenge >
        • 15 Day FitLife Challenge Application
        • 15 Day FitLIfe Membership Page
        • 3 Day Coach Sneak Peek
        • Free FitLife Lifestyle E-book >
          • Free FitLife Lifestyle E-book pdf
      • Fit Challenge Packs >
        • 21 day Fix EXTREME
        • 3 Day Refresh Challenge Pack
        • Insanity Maxx 30
      • Sign Up Free Coaching
      • Yoga
      • HIIT
      • Buns
      • Arms
      • Abs
      • Legs
  • Business Grit
    • Be a Restaurant Franchisee >
      • Restaurant Coaching
    • Be a Writer/Publisher >
      • Author/Publisher Coaching
      • Courses >
        • How to Convert Your Book on Amazon Into a Cash Cow >
          • How to Convert Your Book on Amazon Into a Cash Cow
      • Free For Authors >
        • ​Action Steps to Publish on KDP
        • Self-Publishing Tools
        • Author Tools
        • 7 BEST ways get Amazon reviews >
          • 7 Best Ways to Get Reviews PDF
        • Is a Press Release Really Worth It
        • 7 Strategies for KENP Reads
        • Work on Your Business, Not In It
        • Should You Become an Amazon Influencer
        • My Publishing Journal
      • Publishing Packages
      • Social Media Influencers
    • Be a Coach >
      • The Grow Grit Team
      • Success Stories >
        • FITNESS CHALLENGERS
        • Business Success
      • Coach Academy Members Area
    • Business and Life Coaching
  • Restaurants
    • Nhinja Sushi & Wok >
      • Nhinja May
      • Nhinja Edmond
      • Nhinja Rockwell
      • Nhinja Yukon
    • Nhinjo Sushi • Grill

5/20/2019

Comments

How to Launch A Children’s Book

 
I was asked by many authors how we had such a successful launch. So I decided to write an article about my experience with my first children’s book instead of offering bits and pieces of tips. I am, by no means, an expert and there are many other authors who have more experience and success. This is my first hand experience. What I am good at it is trying different things until I find the answers.

Marketing plays a huge role in not only helping you bring what it is you have to offer to the world, but also in helping the world find what it is you have to offer. Here are some marketing tips I’ve learned along the way:

1.) Create a landing page to collect emails with free product offerings and/or information on your upcoming book launch/Kickstarter campaign.

2.) Build your email list and curate a giveaway with products your target audience would like. Choose a giveaway platform. I used SumoKing a few times and liked their platform.

3.) Write articles and post one or two on medium.com, link your giveaway at the end as a content upgrade. If you have already launched your book, link your ordering platform. Direct a lot of traffic to your article upon release on medium and get syndicated.

4.) Start a Facebook group, titled ‘How to Win Wimbledon in Pajamas’ (insert your book name here) book launch team or ‘Mental Toughess Team’(insert your specialty here). Share the journey by giving them glimpses of book, have them vote in design polls, etc. Important thing here is to let your book family experience the joy of creating something wonderful from ground zero. Treat them like VIP and really listen to their opinions.

The fact that we already had a community in place to help support the campaign and book launch from the start made it more powerful. This allowed us to engage an existing audience and come together as a family to support the book. By treating them like family, you may just create SuperFans. 

5.) Write a press release to be ready when you launch for news outlets. Negotiate sponsorships in exchange for news coverage. We gained our biggest donation from the publicity the business received from two news channel interviews.

6.) Use a passive email signature, link your give-way or Amazon link. This is easy to setup. Mine
looks like this: 


Thank you,
Mary Nhin
405.971.4888
www.nhinja.com

P.S. Ever wonder how you can to help your kid overcome obstacles and achieve success? Here's a proven framework to help!

Facebook | Instagram | YouTUBE

7.) Reach out to personal network through text and messages to share your campaign and book link, or better yet ask them to share your book via email to their ENTIRE list.

8.) Join interest groups on facebook but try not to spam. Post pictures or articles you’ve written with the content upgrade link.

9.) Use the power of videos to connect, give, and engage. Give more than you receive. Post your landing page link.

10.) Use the free promo on KDP to send out to interest groups. Post one of your videos and ask for a specific number of reviews.

11.) Ask others and hire a coach. If you don’t know something, do your research, then ask others who have done it. I offer coaching, as well.  http://www.marynhin.com/authorpublisher-coaching.html​

12.) Send out advanced reader copies and ask for reviews to use in publicity and in your book. 

That's all for now, I've got to go learn about AMS ads!

More Free Resources:
KDP Rocket Home
Kindle Keywords Article
Book Idea Validation Article​
Fiction Keyword Strategy Article

AMS Course
Special
Book Description Generator​
Add more categories video
Social Media for writers​
Kindle Calculator​
Book Reviews​
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